Master’s Degree in Fine Art | 2013
School of Visual Arts: New York, NY
Bachelor’s Degree in Fine Art | 2011
Tufts University, Medford, MA
Advanced Drawing | 2009
Florence, Italy
Five Tier Inc
2022-Current
Assumed full leadership operations following the prior COO's exit in January 2025.
Reduced organizational debt by more than $400,000 in six months through expense controls and vendor renegotiations.
Cataloged and relaunched legacy clients and campaigns for on-time execution across Times Square DOOH, CTV, and display.
Built a twelve-month media outreach calendar and demand generation plan for 2026, focusing on SMB and mid-market with AI-assisted prospecting and sequencing.
Standardized SDR process playbooks, CRM stages, and offer ladders, which increased speed to first meeting and proposal volume.
Generated $1,800,000 in sales across DOOH, CTV, OTT streaming audio, and Times Square large format placements with average deal sizes from $2,500 to $10,000+ and enterprise bundles above that range.
Managed end-to-end delivery for 300+ campaigns, including scoping, planning, trafficking, QA, pacing, optimization, and wrap reporting.
Built outcome-based pack
ages and pricing ladders that produced 89% revenue growth YoY 2022- 2023.
Produced client-ready decks, case studies, and QBRs that improved close rate and renewal rate.
Managed key accounts across creative, finance, fashion, hospitality, civic, and nonprofit categories.
Restaurant Advisory
2019 - 2024
As a graphic designer with a strong background in marketing and event production, I understand the importance of aligning creative vision with strategic business goals.
I bring a unique blend of creativity and strategic thinking to every project, focusing on understanding the specific needs and objectives of each client.
My experience working with diverse hospitality brands like John Doe NYC, Jane Doe NYC, John Devoy’s NYC, Vegan Robs, Doughnut Plant, and Flattery’s Irish Hot Sauce has provided me with invaluable insights into the challenges and opportunities within this industry.
From developing engaging digital marketing campaigns and building effective websites to creating impactful promotional materials and managing social media for SMBs, I'm adept at creating visually compelling designs that not only capture attention but also effectively communicate key messages and drive meaningful results.
Marketing & Event Producer
2012 – 2018
Produced large-scale tradeshow-style exhibitions, special performances, and branded activations in repurposed spaces and major venues.
Managed 40 to 50 exhibitors per event, including building floor plans, managing buildout, security, front of house, back of house, and vendor logistics.
Secured more than $400,000 in sponsor value from brands including Mercedes-Benz and Lufthansa.
Directed cross-channel promotion, including DOOH, CTV streaming, and display to drive attendance and sales.
Built and grew a 62,000-person mailing list based on in-person signups with a 65% open rate using Mailchimp and Constant Contact.
Pop-up exhibitions during off-peak periods and retail collaborations.
Brand and Collector Dinners Coordinated guest lists, menus, press photos, and post-event content for VIP engagement and sponsor ROI.
Corporate art commissions and lobby exhibitions. Supported concepting artist selection, installation, and unveiling events.
Various press accolades and letters of endorsement, including the mayor of Miami Beach