Master’s Degree in Fine Art | 2013
School of Visual Arts: New York, NY
Bachelor’s Degree in Fine Art | 2011
Tufts University, Medford, MA
Advanced Drawing | 2009
Florence, Italy
Five Tier Inc
2022-Current
Directed end-to-end sales strategy, pipeline management, and execution across prospecting, qualification, proposal development, negotiation, close, and post sale delivery for integrated media campaigns.
Managed a three person sales support team overseeing lead qualification, outbound day sales, and early stage pipeline development, driving more efficient top-of-funnel activity and stronger sales readiness.
Held ownership over a $100,000+ monthly revenue target, managing forecasting, KPI performance, pipeline health, average deal size, conversion rates, and retention metrics.
Built and enforced structured sales processes across CRM stages, qualification standards, outreach playbooks, and offer development, improving pipeline consistency, proposal volume, and sales velocity.
Generated $2,500,000+ in revenue across DOOH, CTV, OTT, streaming audio, display, and large format Times Square media, closing opportunities across SMB, mid-market, and enterprise accounts.
Led cross-functional coordination for 300+ campaigns from sale through execution, ensuring strong handoff, campaign readiness, client communication, and post campaign reporting.
Created outcome-driven sales packages and pricing frameworks that contributed to 89% year over year revenue growth from 2022 to 2023.
Grew and retained strategic accounts across multiple verticals, including creative, finance, fashion, hospitality, civic, and nonprofit, while identifying upsell, renewal, and expansion opportunities.
Produced sales materials, case studies, and QBRs that supported value-based selling, improved close rates, and strengthened long term client relationships.
Restaurant Advisory
2019 - 2024
As a graphic designer with a strong background in marketing and event production, I understand the importance of aligning creative vision with strategic business goals.
I bring a unique blend of creativity and strategic thinking to every project, focusing on understanding the specific needs and objectives of each client.
My experience working with diverse hospitality brands like John Doe NYC, Jane Doe NYC, John Devoy’s NYC, Vegan Robs, Doughnut Plant, and Flattery’s Irish Hot Sauce has provided me with invaluable insights into the challenges and opportunities within this industry.
From developing engaging digital marketing campaigns and building effective websites to creating impactful promotional materials and managing social media for SMBs, I'm adept at creating visually compelling designs that not only capture attention but also effectively communicate key messages and drive meaningful results.
Marketing & Event Producer
2012 – 2018
Produced large-scale tradeshow-style exhibitions, special performances, and branded activations in repurposed spaces and major venues.
Managed 40 to 50 exhibitors per event, including building floor plans, managing buildout, security, front of house, back of house, and vendor logistics.
Secured more than $400,000 in sponsor value from brands including Mercedes-Benz and Lufthansa.
Directed cross-channel promotion, including DOOH, CTV streaming, and display to drive attendance and sales.
Built and grew a 62,000-person mailing list based on in-person signups with a 65% open rate using Mailchimp and Constant Contact.
Pop-up exhibitions during off-peak periods and retail collaborations.
Brand and Collector Dinners Coordinated guest lists, menus, press photos, and post-event content for VIP engagement and sponsor ROI.
Corporate art commissions and lobby exhibitions. Supported concepting artist selection, installation, and unveiling events.
Various press accolades and letters of endorsement, including the mayor of Miami Beach